Namm – Tears (Hindi Poem)

I didn’t know it would turn up like this on this day. Today is Border Security Force (BSF) raising day. I am a BSF child. Even my book Grow Up Messy! is the story of a BSF child- growing up with daddy not around. It is something very common in the families of the uniform men in all the spheres. They are missed on many occasions by the family. But sometimes they are just gone forever without even sharing their last message. Leaving behind so many things unsaid.

This poem is dedicated to all the women whose men could not make homewards.

tamanna

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When I Chose Pink…

It’s not easy. Trust me. It’s not. I have seen myself how much difficult it is for them to face the society again. I am talking about breast cancer survivors.

When my Ma was diagnosed with it, for us it was like half the battle lost. We were a family of four, I was too young then even to realize how difficult it would be for my family. But the reports stood bare staring back at us as if it were our fault.

Our fault?? Yeah, sort of. My Ma had observed the lump in her left breast when it was very small. She watched it grow and never disclosed her little secret to anyone in the family. For, two long years she inched towards her death everyday happily serving us and keeping us happy. Definitely, she must have cried alone when no one watched her and that I suppose would have been very often because all her children had left home to seek a career in other cities. So she had ample time to brood over her health and no one to confide to. That was the biggest mistake we did as children. We took our parents for granted. We never took out time from our busy schedule to make her confide in us. It was always she following upon us as we lived a distance apart physically.

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Those were the days when we queued up in front of the telephone booths on Sundays to call up our folks back at home. Even visits to home were more of a celebration in the honor of our homecoming rather than discussing health issues with Ma. Days would pass by just meeting relatives and friends who would come down to meet us. And soon it would be time to return back. So yes the fault was ours.

Ma never had that courage to share her nightmare with us. She had watched her younger sister lose the battle to cancer. So maybe inside she was preparing herself for the worst and praying all the happiness for us in the meantime. That’s how mothers are and shall always be. For them, the family always comes first. But they forget that they are the pillars of the family that holds the walls of the home together.

So coming back to where I had started. Ma’s treatment started. She was operated in one of the renowned medical institutes of India and her left breast was removed. That changed her life forever. She went into hiding completely. She would spend hours sitting alone in the balcony looking down at the street crowd from our Lajpat Nagar flat. She despised meeting anyone, even the family members. Maybe inside she felt she was not the same person anymore. Her mastectomy had shattered her self-confidence completely.

In our country, physical attributes matter a lot, no matter how old you are. If you are beautiful people will love you if you are not they will find reasons to avoid you or mock at you. And mastectomy did exactly that to my Ma. She felt she had lost her identity as a woman and it was killing her inside.

I had seen how the ladies in the hospital ward react after mastectomy. Maybe they all went through the same trauma. But we didn’t know how to react to Ma’s behavior. We had no practical knowledge of actually handling patients leave alone understanding their emotional lows. What mattered, at that moment for us, was that she was alive and still breathing. And that was all we cared for. We never thought she might be in need of a counselor or someone who had undergone the same trauma like her to understand her emotions at that time. We did everything to keep her happy and smiling but we couldn’t connect to that chord which her heart wanted to hear.

We lost her after two years of fight minus the emotions she always sought. And all these thirteen years I had never realized that until today.

I realized it today when I went to attend an event for breast cancer awareness and support, Raipur Pink Marathon.

I got an invite for the event a few days back and I was very determined to attend it. I asked all my female friends out and two showed interest to come along. One of them happened to be breast cancer fighter. I have known her for a couple of months.

A very lively lady about my age, very focused upon her health and all. She practices yoga every morning and went for long walks in the evening. She inspired me to walk in the evenings. Soon after knowing her, I came to know that she was undergoing treatment for breast cancer, of course from other sources. She never hinted anything about it and I never asked her too. We simply joined other ladies in the long evening walks and talked about MILs and other topics females always loved to talk about.index

So here she was with me in the event supporting Breast cancer awareness support initiated by Raipur Pink Marathon at 6:00 am in the morning. We had assembled in a park along with several other people. The hostess initiated the program with yoga followed by two kilometers run. We were pretty happy to participate in the event. It basically focused on women health and exercise to keep fit which Indian women needed to do desperately. Till now we ladies were giggling and enjoying ourselves. It was our morning out without any baggage. Otherwise, we usually met with our kids along.

After the event, our host introduced my friend to a few more members of her team who were breast cancer survivors and fighters. Some of them were too young. My friend greeted the girls with moist eyes and after they left spoke almost in a whisper, “And I thought I was too young for it.”

My friend had been playing brave all these months but her guards were down when she met someone even younger than her who was fighting the same battle as her. And for some reason, my friend felt positive that she wasn’t alone anymore. There was a big support group waiting for her where she could discuss things she was going through without any inhibitions something which she apparently could not discuss with us.

That one line took me back to my past, thirteen years back, to my Ma. I haven’t realized till then that just meeting someone could ease your wound so much. I wish I had taken Ma to such support groups where she would have felt better while fighting the disease alone.

As they say. If you want to empathize you need to get into their shoes. Sympathises doesn’t always work. I appreciate the efforts of such programs that helps women come together for a cause and fight at it together.

 

 

Excerpt: The Clockmaker – A spark in the rain

Here is a small excerpt from my upcoming novel THE CLOCKMAKER. Hope you enjoy it.

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It had started raining since the evening. A heavy downpour followed by drizzle. With the onset  of the monsoons it was predictable. It was chaos everywhere. The routes were jammed due to water logging on the streets and the traffic came to a standstill in a short while.

Vicky was waiting for Kavya in the parking lot. He knew it would be difficult for her to drive back to her house in her scooty in this weather. So he waited there to help her out.

Kavya came out of the institute in a while. She was very upset to see the chaos on the road. It was already late and she didn’t want to keep her mother worried at home. She called her up to inform that she would be home late due to the traffic.

She pulled her bag above her head and ran to the parking lot. She was almost drenched by the time she reached there.

“Damn. How am I going to make it to Noida in this weather?” She cussed.

“May I help you?”A voice asked from behind. It was Vicky. He had gathered a lot of courage to say those words to her. His heart was racing fast as he waited for her answer.

Kavya turned around and saw a guy standing. His nervous black eyes were the first thing she noticed. It matched his anxious voice. She remembered seeing the guy in the class. One of the back benchers. She dismissed him immediately saying, “No. Thanks,” and turned back. She started her scooty and drove off without giving a second look to him.

Vicky sighed as he watched her go. “Damn! How stupid I looked?”index He said to himself and started laughing. “You need lessons from your old man again,” he reminded himself. His Nanu had been of great help to him when he set out to make his first girlfriend at the age of thirteen. He started his bike and trailed Kavya which he often did without her knowledge.

Kavya couldn’t reached very far. The route she usually took was completely jammed due to the rains and there was no sign of relief any time soon. Most of the people were already reversing their vehicle. So Kavya also thought of doing so.

She took a right turn and didn’t notice the speed bumper ahead. Before she could apply the brakes she lost her balance and bumped into a standing vehicle. The impact threw her out of the bike on the water logged road.

The vehicle was a brand new car and the impact broke one of its tail lights.

Kavya stood up shivering – more from the shock of the accident than her wet clothes. She was drenched completely and her hands and knees were bruised.

Instead of helping her, the driver of the car, she had bumped into, got down and started arguing about the damage done to his vehicle. The poor man was concerned that the car owner will deduct the damage from his salary. People started gathering around and it terrified Kavya more . She was so terrified that she hid her face in her palm.

Vicky reached there in time and found Kavya panic stricken amid the crowd. He didn’t lose a second and took the situation in his hands.

He got down from his bike and yelled at the crowd, “She is with me!” Within a few strides he stood right in front of her.

Kavya heard a familiar voice. She opened her eyes slowly and was curious to find a guy standing in front of her with his back towards her. His broad shoulders shielded her completely from the crowd.

“I will take care of it. Just don’t worry.” He stated.

Kavya remembered the voice. It was of the same guy in the parking she had met a few minutes ago. But his voice sounded so authoritive now.

He spoke something to the driver and he went away without saying  another word. The crowd too disbursed immediately.

He then turned back to face Kavya. “Are you alright?” He looked concerned.

Kavya looked into those eyes once more but could not hold his gaze for more than a few seconds. She was ashamed of her rudeness earlier. She nodded looking down.16445177980_40092b40ae_b

Vicky bent down and picked up her bag from the road. He looked around for her scooty. It stood a few meters away. Someone in the crowd might have picked it up. He went to check it. He started the engine and it roared. He looked at Kavya who was still standing there where he had left her. The rain water washing off the mud stains off her fair skin. He then noticed that she was shivering.

He came over to her and took off his rain jacket and offered it to her.

“Your scooty is fine.” He informed her.

Kavya remained silent. She knew she couldn’t make it home alone but she didn’t have the courage to say it. She started weeping.

“Damn! No! What happened? I am sorry. I didn’t mean to hurt you anyway.” He was confused.

Between her sobs Kavya said, “No I am sorry for my rudeness. Please take me home. I can’t ride my scooty.”

There was silence for a moment.

Kavya wasn’t sure anymore what to expect and Vicky was speechless hearing her words. How much he had waited for a moment like this and now he was zapped. He could feel the blood draining his ears and cheeks red as his heart raced.

Then she heard him say. “Don’t worry about your scooty. I will get it picked up by my friend. Come on lets go.”

Kavya followed him quietly to his bike and pillion rode the entire way to her house in Noida. Nobody spoke in between. They spoke only for directions.

Kavya was still in shock and Vicky too cautious of her nearness to him. And it drizzled all the way.

When Vicky stopped the bike in front of her apartment Kavya got down and throwing a small, “Thank you,” behind her ran inside without looking back.

Vicky stood there watching her enter the building. He looked up towards the sky and a smile swept his lips while the rain drops splashed on his face. He started the engine and biked all the way home in super speed.

Ma ki Seekh! – A mother’s Teachings

I know this article is coming very late. It should have been delivered a few months back. However, my anger has not subsided  yet.

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I wanted to write about it especially when #internationalwomensday is being celebrated all over the world. You will agree with me that it is always the mother who shapes up the thoughts and action of a child. The first lesson a child gets is from his/her mother. She might teach her child by telling stories, assigning them duties, punishing them, helping them , mentoring them. So throughout our life at any one point of time we do remember her teachings and thank her for that. That’s the role mother play in our lives.

So I consider myself fortunate that my Ma taught me to be independent in thoughts, choice, opinions, finance, decisions just about everything I can think of at this moment. She had never questioned my abilities of decision making and taking its responsibility too. I might be correct or I might be wrong. But whatever the result, I know it’s mine and Ma had always been proud of me.

However, I have come across many girls and women who are not fortunate like me. They are dependent. Dependent on their folk be it father, husband, brother, friend or just about anybody else who influence their life in their thoughts, choice, opinions, finance, decisions just about everything I can think of at this moment. So it won’t come as a surprise to me if this article that I am writing after really getting furious, thoughtful and compassionate, won’t ever reach the people for whom I am writing this. Probably because they  don’t use internet, they don’t read blogs, they don’t discuss topics like this or maybe it is not important for them at all.

Imagine a scenario. A girl in her teens getting ready to go out with her female friend. Maybe to tuition classes, birthday party, mall or just about anywhere where SHE IS ALLOWED TO GO AT THAT TIME OF THE DAY. Her mother’s words would be one of these, where are you going, this is not appropriate dressing, with whom are you going, come home in time. This I think every mother does to her daughter and there is nothing bad about it. For the sons the question set will be a little different or none at all. Anyways I won’t doubt a mother’s advice or questions to her child.

My article relates to a different scenario. A daughter experiencing her first menstruation cycle or maybe it is one of her best friend who is experiencing it for the first time. This is definitely a topic of discussion among the teenagers. It could be frightening sometimes like – I was leaking in the classroom or I stained my bed or I am not feeling well. For a girl who is new to this or hasn’t still gone through this phase yet is sure to have nightmares. I had too.

One of my classmate was married off suddenly. Well not really. It was a ritual which they were celebrating when the daughter bleeds for the first time. The  ritual is almost like a marriage ceremony when all the relatives and friends are invited and bring gifts for the girl. The girl is dressed like a bride minus there is no bridegroom. She is confined to her room all the days of her first bleeding and none of the male member including her father is allowed to see her.

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We were too young to understand all this and believed she was married off until she returned to the school after few days, a little embarrassed. She didn’t hide anything from us but what we understood from her tale was terrifying, for me at least. And then one day it happened to me. I started crying thinking something was wrong with me. As a dutiful mother my Ma answered, ”It’s okay! You are an woman now. ” Between the sobs I did ask her “Then what was I before?” She said, “You will understand when you grow up. Period.” That was her way of educating me about the most important phenomenon of my life . I don’t blame her because she too had learned the same way, when she grew up.

Like her there are lots of mothers who may have given more or less similar answers to their daughter’s query. I have come across women who are pretty confused as in how to address their teenage children regarding sex education. But why should I only bracket mothers here, it should be parents as a whole. Most of the parents shy off or shoo off or divert the questions of their teenage children regarding sex education. They leave it to the mercy of school or text books to educate their child regarding this topic or maybe in the hands of time.

In most school syllabus, Biology subject has chapters with elaborate understanding of human organs and its function. There is chapter on human genital parts and its function too. However, this chapter is mostly skipped in the classroom discussion due to our mental inhibition maybe. We are just not comfortable discussing it in the open. However, that does not stop the curiosity. In the absence of proper education these teenagers now either turn to internet or friends which unleashes a different zone all together. The world of half knowledge or fun and pleasure. So the most important education in a child’s life that is sex education is not taught at all but left at the hands of life’s experience or half knowledge.

From here I will go back to the girls. Those girls who are not allowed to make a choice. Turn eighteen they are pushed off to marriage. Mind it they have no knowledge of the most important education of their life and they are about to start a new chapter in their life. Here comes the Ma ki seekh again, mother’s teachings. “Be good to your mother-in-law, respect all the elders and  give affection to all the young ones in your sasural, in-laws place, your man is everything to you now, always keep him happy. Don’t ever, do anything in your sasural that will bring bad name to your parental home.” Finally the innocent, young, sanskari, virtue, girl is off to her sasural amid vidai, a tearful journey of leaving her parental home.

So now what. Does she know anything about contraceptives or how to use it? How can she, she had never asked anyone before nor had anybody told her about it. Neither can she ever question her husband who himself may be in the same bandwagon as her. He is sankari too you see. So being a good wife she conceives within a month or two. Great celebration time! In our part of the world the next nine months people will ecstatically wait for the newborn to be a boy. What if it is not? That is a separate section altogether. So our good girl who is not even twenty years of age mothers her first child. And just like her mother, she will rephrase the lines to raise her child.

This scenario is not confined to the people of lower strata only. Educated from well to do families also have cases  like this. But what if she was given sex education and all the information relating to it. She could have had a choice of actually parenting a baby according to her comfort level. At least a girl should be given this choice whether she wants to be a mother now or later because not just physically she has to prepare herself mentally also to raise a healthy baby. At least she should have a right to it.

But who will educate her of her right to motherhood or her choice. Her mother who had been her driving force behind all her thoughts? Her friends with whom she had shared so many secrets? Her teacher?

Sex education is also any child’s right and I feel it is first a mother’s duty to educate her growing child. Now how she can teach? She has  to be bold enough to answer all the question her child might think of pertaining to that subject. If need be she should direct her child towards the right source from where the child can get complete knowledge about the subject. It should not be a taboo. It is a RIGHT

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How to write my First Novel? – Part of Blog Chatter Writing Festival

How to write my first novel?

It’s a question I have been asked many times before. So here is my answer.

Nobody can teach you how to write a novel. I repeat my words. Nobody can teach you how to write a novel. IT’S ONLY YOU.

Yes, you heard me correct. Only you can teach yourself to write a novel. The reason because writing a novel is all about dedication and discipline and frankly, nobody can teach you that. It comes from within. However, many can motivate you to write or even inspire you. But the ultimate fire has to be within you. That’s the first step towards writing your first novel.

I have come across many of my friends and acquaintance who tell me they have this plot in their head that would make the next best sellers. But alas! They don’t know how to put it on pen and paper. Sometimes they even approach me if I could listen to them and plot it in one of my stories.

I am so glad you said that dear. But it’s not the plot I am excited about but the character in your mind that is giving you restless nights. Of course, it wants to see the light of the day. Give it a chance.

This is the FIRE that you shouldn’t extinguish in any way. This is what is going to lead you to your bestseller one day.

When you have something in your mind, no matter how rough it maybe, put it down on the paper, laptop, notepad or just wherever you want to scribble. Just make sure you return back to it soon enough.

This is how you keep it ignited.

When you return to what you have written at that point of time it might look very absurd to you or maybe it is not up to the mark what you actually wanted it to be. That’s perfectly FINE. Don’t tear it off or destroy it. It should be there to stay along with much more to come.

Exactly. You heard me right. Make a new one. Add all the changes you want to make. Put it the way you want it to be. Add a few more changes here and there. That’s it. You can see something taking shape now. Maybe it’s too early to say whether it’s the beginning, middle or the end of your novel but it definitely is something very important to your story which has touched you so much that you had taken so much effort to pen down your thoughts.

So enjoy the beginning of your novel writing. Don’t worry about where it is leading to. Let it be. As a creator, you just follow the sequence that comes next. Just make sure you spend once every day with your plot. Even if you write the same thing again and again. No problem. It is coming out better. At the back of your mind, it is working out a good plot. So make sure you follow the discipline of writing your first novel. With discipline and dedication, you shall draft your first novel one day.

Oh! So one fine day you find out you don’t have anything else to write. But what’s going to happen to the novel you just started? Come on it’s going to be your first goddamn novel. It can’t end in just a few paragraphs. Gosh!

Don’t get anxious. Be happy. You are just entering the metamorphosis of a writer – The writer’s block. So your muse is gone, you have no clue what’s going on, you cannot write anything. Nothing is coming to your mind.

Just relax!

It’s a phase all writers come across. You should celebrate this moment because now you are showing the indication of being one of them. Go shopping, watch movies, read books. Do everything that you enjoy to do. Just let the anxiety of writing your first novel get dissolved in your merry time. Don’t be afraid if it takes a few days or weeks.

Now when everything seems so good, return back to your novel. You will find all new things ready to be added to it. So start writing. Don’t worry about the punctuations or grammar at this point. You will get lots of time for edits. First concentrate on finishing the first draft of your first novel.

The day you finish it, give a treat to self. A good treat. For now, you are just at the beginning of actually writing your novel.

Leave your draft unattended for some time. Let it settle down. You will see your pangs to shout it to the world about it. No harm in that. But just don’t push the publish button without polishing your craft.

So here comes your first round, second round and third round of self-edit before you send it to a professional editor and get it properly edited.

Read more here

TV, Mobile & Kids. Is that you?

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I have a kids book reading club and most of the time I have the parents asking me this question time and again, ” How to make the child interested in reading books?” So  I have written this article for them which I am sure can help.

Two decades back it was an easy sight to watch a child with story books in hand. We have grown up reading Hardy Boys, Nancy Drew, Enid Blyton and Mills & Boons. Reading books had been part of our lives and there was so much we imagined when reading these books. Right from fairy tales, to magical world to adventure stories of the sea, books had given us a big world of imagination. The characters stood alive in front of our eyes taking us to a new adventure along. Our summer vacation always started with a to-be-read list of books. Comics like Amar Chitra Katha, Chacha Choudhary, Tintin, Phantom were a big favorite of children at that time. Even the adults indulged in story telling sessions. I remember my childhood when all the children of the colony would assemble in my granny’s room in the evenings to listen to her stories. She would narrate tales of mythologies, folklore and fairy tales and all of us would just listen to her mesmerized.

Things have changed today. Granny’s storytelling sessions are now replaced by games on iPad or smart phones, books have been replaced by YouTube and TV channels and our living rooms, which decades back used to be the meeting place of all the family members in the evenings has now been replaced by smart televisions that have two screens running with two different channels at the same time. Whatsapp and Facebook updates have replaced our family discussions. It’s only the TV or apps on Smartphones that do the speaking in the living room now while the family members are mute spectators only.

Children don’t read books nowadays because they have never seen an adult reading a book. I remember my parents always with a novel in their hand most of the time when at home. Whenever they got a time out of their work they would love to indulge in reading books, magazines or newspaper. So as a child, I was familiar with the presence of books at home. Right from spiritual to Epics to thrillers and dramas, the collection of books, by my parents was huge. However, if we talk about today, most of the parents don’t read books at home. They read emails, whats app messages or Facebook updates most of the time. So a child easily becomes familiar with these instead.

So it is us, the parents, the adults at home, whom the child watches and behaves accordingly. If you want your child to love reading books then you got to love it first. You can easily start this by choosing a reading den in your house. Remember, how your daddy loved to spend long evening hours sitting in the easy chair in the corner of the drawing room reading his favorite author. Find out a similar corner for yourself in your home. Here are few things you need to make yourself comfortable there. A chair to sit comfortably, reading lights and a book shelf where you can keep your favorite author’s book. Once you are ready, sit with your favorite beverage and make yourself comfortable with a book in your hand. The first day, the second day, the third day I bet your child will follow you there with his favorite story book.

Kids are like the wet cement. Whatever you imprint on their mind will remain with them forever. Your work does not end here. Once you find your child has shown interest in reading books you have to make his books accessible to him everywhere in the house. The reason because children are restless and they won’t spend more than few minutes in one place, unlike the adults. So make a similar den for them in those areas where they access more like the living room, balcony, their room, dining area or play room. Unlike adults they don’t need much, just the bookcase, couch or rugs with few throw pillows on the floor are more than enough for them. kids-1136296__340

They will shift their positions many times while reading so they need space. One thing that you must always take care of is the reading light. Whichever place your child choose to sit and read should have adequate reading light otherwise it may affect the eyes. A bookcase near the child’s bed is always a good idea. You can always read him out a story before putting him to sleep. This will help him develop the habit of the reading book before going to sleep. As a parent, you have to ensure a good supply of books for your child. If the bookshelves don’t have new books the reading habit may suffer. You can do that by taking your child to bookstores once a month, or book fairs or you can even sign up with some children book clubs online. There are several Book Clubs online nowadays. Choose one which is nearby your area and join in the physical meetups. This will help increase interaction among the like-minded souls and the children will develop an interest in books in a better way.learning-164332__340

Today ebooks are the trend in the market. When the world is digitized so are the books. With free reading apps, it is very easy to read books on iPad or Smartphone or any other gazettes. Moreover, it is easier to make children read ebooks as they are already gazette freak. Ebooks ease the need of stacking physical books. You can carry thousands of books at a time with the ebook readers like kindle, kobo, nook. Audiobooks are also in trend these days wherein a book is in audio format and the reader is a listener. This is especially useful for those kids who are unable to read on their own. By listening to the narration they can enjoy the book. It also enhances their listening skills.iPad-Mock-up-ebook1 copy

Below is the list of few Indian writing paperbacks and ebooks that can be an interesting read for your child.

  1. Grow Up Messy! by Paromita Goswami ( Ages 10+)
  2. Malgudi daysby R. K Narayan  (Ages 10+)
  3. The Rusty Series by Ruskin Bond (Ages 10+)
  4. The Conch Bearer by Chitra Banerjee Divakaruni, (Ages 8+)
  5. His share of sky by Rashmi Narzary (Ages 10+)
  6. Amar Chitra Katha is all time favorite of the kids and can also teach them mythology, Indian history, and moral stories.
  7. Bookasura #2: Koobandhee by Arundhati Venkatesh (Ages 3+)
  8. Hardy Boys by Franklin W. Dixon (Ages 11+)
  9. Famous Five by Enid Blyton (Ages 11+)
  10. Nancy Drew by Carolyne Keene (Ages 11+)

All these books are available on Amazon.in.

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‘Start marketing your book way before it is published,’ says author Paromita Goswami

The following post first appeared in

http://www.tbcblogtours.com/2017/05/start-marketing-your-book-way-before-it.html

What are the challenges of a debutante author in marketing their first book? And how to overcome them?
Okay, so you wrote a book. Congratulations! The hours of sitting and plotting out your novel, the sleepless nights with your character’s conflict and the tons of times your family and friends might have looked at you with disapproval are finally going to vanish with the new book baby in your hands. There is no doubt that your family and friends will be the first one to shout on top of their voice that we have a new author in the rising. You will be more excited when your book’s sales start rolling in and your book ranking is pacing fast towards the bestseller chart. Wow! You made it. Yahoo!
Is this what actually happens? I am afraid to say no. We all would love to see it happen that way but
it just won’t happen on its own. It will last as long as you have the support of your friends and family. And after the first month, the sales will come down drastically. And then you have to look out for the genuine readers for your book. And that’s when marketing your book comes in. Like all the other products, that you see in the market, your book needs advertising too. Now, what would be the probable challenges you could face as a debutante author in marketing your first book? This is what we are going to discuss today.
The first challenge is visibility. As they say, “Show to sell”. So make your book visible in all goddamn places one could reach. Of course, offline it won’t be possible, but yes through online promotions it can be possible. Luckily, there are many agencies that offer both offline and online promotions these days. That also calls for the good amount of investment. Moreover, you also have to check out the credential of the agency before investing, otherwise you may end up paying to bogus companies.
Second is getting reviews. Today majority of buyers check out the reviews before purchasing a product and that is applicable to books as well. If you are a debutant then getting a good reviewer is also a big challenge. Mind it when I say good reviewer it means someone who has a good fan following and whose reviews turn into sales. Definitely, you will come across many people who claim to be a reviewer, but know nothing about the art of writing a good review. A review should not be just the synopsis of your book and a rating on a scale of five, it should also be able to show how
different your book is why it should be picked up to read. You should try to get reviews before your book is out in the market so that you have good things to talk about your book in the market. Give out ARC copies to reputed reviewers way in advance.
The third is doing book events across major Indian cities. It is a trend now that an author usually does book tours. The major problem is getting a viewer for the book launch or book reading in a different city other than yours. Sum it up as how many people you know in that city and out of those how many would turn up for your book show and out of them how many will pick up your book. A debutante’s first book may not have that pull. So it is better to tie up with an established author or book club in that city and then do your book tour. This way you will surely connect with some genuine book lovers in that city and create a base for your upcoming books.

 

 

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